Leading B2B entity for the technology-driven gaming industry, Bragg Gaming Group has cracked a partnership deal with Grand Casino Baden of Switzerland through ORYX Gaming, Bragg’s wholly-owned subsidiary company. The firm has entered into a licensing and revenue sharing pact with the online casino operator who takes pride in being the region’s top-rated gambling portals. The collaboration will help the gaming lovers to access a diverse portfolio clubbed with high-end security and intuitive experience.
According to the report, the ORYX content will be connected to Gamanza’s Player Account Management Platform for seamless function. Gamanza is a renowned online gambling software provider ruling the Swiss casino domain. The users will be enjoying an unmatched security standard with the Grand Casino Baden community that serves as the first licensed operator in the region. The ORYX Gaming channel of Bragg works as a B2B iGaming hub, content aggregator, sportsbook, and casino service provider. The entity received an ISO/IEC certificate in 2020 from Switzerland authorities and has a license from Malta Gaming Authority and the Romanian National Gambling Office.
The casino operator will enrich its customers with gaming content from ORYX’s RGS partner, GAMOMAT, via its ‘jackpots.ch’ channel. The portal will provide access to some of the most popular gaming titles, including Royal Seven, Crystal Book and Take 5, Ramses Book, etc. These titles are known for offering exciting gaming thrills and multiplying profits that surge with user engagement and retention.
Talking about the partnership, Matevž Mazij, the MD of ORYX Gaming, stated that the collaboration is a strategic step for the company focused on furthering its expansion plans. The games, content, and integration services have made the portal a perfect choice for the Swiss gambling industry. The Chief Strategy Officer at Grand Casino Baden, Marcel Tobler, gave a similar response conveying that the users will enjoy a diverse gaming collection with its latest integration.
Another important partnership has become functional between gambling firm Playtech and Switzerland-based operator Casino Lugano. The operator will help Playtech to launch its vivid gambling collection and software so that the brand can enter the fast-growing Swiss casino industry. This will be for the first time that an operator will provide access to Playtech’s information management channel along with casino and live casino facilities.
The Chief Operating Officer at Playtech, Shimon Akad, said that Switzerland’s growing casino industry in Switzerland makes it a great prospect for the firm’s live casino content. The teams will strive to work together to promote the growth of the online casino domain in the country. Interestingly, Playtech recently unveiled its first live casino in Michigan, making it a strengthening step in the US gambling cluster.
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Source: Mergers: ORYX & Grand Casino Baden; Playtech & Casino Lugano