FTX is now “official crypto exchange” of the Major League Baseball (MLB)

Spread the love

Crypto exchange FTX today announced it had signed a long-term, global partnership with Major League Baseball (MLB), an American professional baseball organization and the oldest of the major professional sports leagues in the United States and Canada.

The deal is the first-ever partnership between a professional sports league and a cryptocurrency exchange, was established to create increased brand awareness for FTX and continued innovation for MLB.

FTX.US, the exchange’s American arm, has additionally formed an agreement with MLB Players Inc., a subsidiary of the MLB Players Association that manages all of the commercial activities for the organization. FTX will now have group player rights and is allowed the organization to use highlights of players in content creation.

Beginning with the MLB All-Star Game, presented by Mastercard, on July 13th, an FTX.US logo patch will adorn all umpire uniforms for regular season, Postseason, Spring Training and Jewel Event games. 

This new agreement also provides FTX with worldwide marketing rights associated with MLB marks, logos, and special events. Fans will see applicable FTX brand promotion around nationally televised MLB games, MLB.com, MLB Network, MLB.TV, social media platforms, and more high-impact baseball media. FTX and MLB will announce additional partnership activation details at a later date.

“It’s an honor for FTX to be the first cryptocurrency exchange to be associated with the history and tradition of America’s national pastime. At FTX, we strive each day to make a positive global impact, and there is no better partner for us to achieve this goal with than with MLB and its international fan base,” commented FTX CEO and founder Sam Bankman-Fried in a statement.

MLB Chief Revenue Officer, Noah Garden added in this regard, “This is an incredibly exciting announcement for everyone in Major League Baseball as we partner with a global leader in the early stages of their unbelievable growth.”

The post FTX is now “official crypto exchange” of the Major League Baseball (MLB) appeared first on CryptoSlate.



Source: FTX is now “official crypto exchange” of the Major League Baseball (MLB)

Recent Posts

  • Cryptocurrency

Basic understanding of Bitcoin Wallet

Cryptocurrency has been there for a while now and recently it's all over. Millennials have…

  • Gaming & Gambling

mBit Casino – Legit Bitcoin Casino Review 2022

mBit casino is a fully regulated and licensed Bitcoin casino that provides new players a…

  • Cryptocurrency

Voyager Digital submits a Chapter 11 bankruptcy and recovery strategy

Voyager Digital submits a Chapter 11 bankruptcy filing and offers a recovery strategy. Voyager Digital…

  • Gaming & Gambling

Axie Infinity Ronin Bridge relaunches after hack

After the hack, Axie Infinity's Ronin Bridge has been audited and relaunched successfully and is…

  • Coinbase

Closing Coinbase Pro and merging trading services

When Coinbase Pro was introduced in 2018, it was intended to accommodate more than 250…

  • NFT

Snoop Dogg impersonator was seen walking around NFT.NYC

The impersonator Doop Snogg was hired to "create excitement" at the NFT NYC conference. A…