EMURGO, the global blockchain solutions provider and a founding entity of Cardano, recently announced the launch of the “EMURGO Traceability Solution” – an enterprise solution leveraging blockchain technology to modernize existing supply chain traceability standards and bring added value to supply chain stakeholders and end consumers. EMURGO Traceability Solution is the first blockchain-based enterprise solution developed by EMURGO’s Enterprise unit. EMURGO partnered with Blue Korintji Coffee, an environmentally-conscious Indonesian coffee brand to be the first commercial enterprise to integrate EMURGO Traceability Solution in its coffee supply chain to benefit all stakeholders including farmers and consumers.
This custom solution will leverage the Cardano blockchain to increase the visibility of purchasing prices between stakeholders and assure the immutability of accumulated private information. Blue Korintji Coffee is also committed to giving back to farmers by pooling a portion of sales revenue that has utilized this solution and investing in production sustainability.
Coffee consumers will also be able to simply scan a QR code displayed in the coffee shop to access this information about the origin of their coffee.
CryptoSlate recently had the opportunity to chat with the CEO of EMURGO Indonesia, who is working on this solution. Murasaki leads EMURGO Group’s local Indonesian unit to drive the regional adoption of blockchain solutions in the public and private sectors. Having garnered mutual collaboration with some of Indonesia’s leading local universities, EMURGO Indonesia places a core emphasis on blockchain education and exploring real blockchain use cases to empower citizens to provide for greater economic opportunities.